If you are looking for practical and down-to-earth advice and support for coaches, therapists and other solo-entrepreneurs to help you get more clients and grow your small business – then you’ve come to the right place!
You might be a coach, a trainer, therapist, personal trainer, PR consultant or other service-based solo entrepreneur. The chances are you are great at what you do, and you got into your line of work because you love it, or because you wanted to help people. How does the reality compare with the dream?
Many service solo entrepreneurs either work all hours just to break even, and end up exhausted and fed up; or despite all the hope and optimism in the world, are no nearer to leaving the day job than they were months or years ago. They become demoralised by the constant search for new clients; or disappointed that yet again they aren’t going to make their financial targets.
It doesn’t have to be like that!
Yet these are scenarios that are all too familiar to many service-based solo-entrepreneurs. The challenge is that it’s not enough to be a wonderful coach, a great therapist or a wonderful trainer – you also need to be a business person, and you need to understand how to run a small business.
It’s not your fault that you are unprepared for that aspect of your role. It’s unlikely that your training really prepared you for this – they were more likely to have concentrated on your professional skills. You may have attended a few courses that explained about different trading options and your tax liabilities, but it’s not enough. You end up taking an ad-hoc approach to marketing – perhaps you place the odd ad in the local paper, or dabble in social media, or print leaflets that pile up in the spare room, or go to networking events and wonder why it doesn’t bring you business. I’ve been there, and got the T shirt!
I understand that eventually you run out of money, motivation and enthusiasm. The business that you thought would free you up is nothing more than a failed dream at best and a huge worry at worst.
You know you need help, or you will never escape the day job. You don’t KNOW the answers or you would already be doing things differently. Perhaps you believe that even if a coaching programme was the answer, you simply don’t have the cash. That’s where I come in. I believe that as a new small business owner you need more than coaching – you need teaching first, to help you understand WHAT to do, and then coaching to support you to do it. Using our on-line coaching and training packages, you can learn how to get more clients, increase your revenues, and set up a business that works, at a fraction of the cost of one-to-one coaching. You will learn practical and down to earth techniques which will help you to build the business of your dreams, one step at a time.
